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The RioBrand advantage
Brand Owners - Let the world know
you care about your intangible assets
• Ensure your brand portfolio is visible and
accessible when and where it matters
• Drive a stake in the ground by publishing
your brand portfolio and help prevent infringement - we offer a
cost effective defensive publication tool for your copyrights, designs
and 3D animated shapes - with the benefit of an automatic date stamp
for priority publication purposes
• Promote in
real time your newly launched brand identities, packaging designs,
trade liveries or any other intellectual property assets globally
and cost effectively
• Remain in
charge of the information you publish, quantitatively and qualitatively,
and in real time
• Maximise your Brand income through our Brands
for sale and Brands for License area.
Brand Developers & Custodians
- Assist your clients in their quest for unique and distinctive
designs
• The RioBrand database is your first port
of call for brand search and view
• Reduce your liability and that of your clients
by taking all the steps you can to prevent costly infringement
• Search for brands by name, colour, sound,
animated devices, visual content and market intent
• Carry out brand audits by industry segment,
by region, by company or even by design firm.
Trademark practitioners and search
professionals - Give your clients the best possible service for
their fees
• Use the RioBrand online database as a defensive
publication tool for copyright and designs, including animated 3D
shapes, with the benefit of an automatic date stamp for priority
publication purposes
• The RioBrand online database simplifies
the complexity of device mark searches
• The RioBrand online database enables you
to carry out searches by name, colour, visual content and market
intent
• The RioBrand online database welcomes common
law goods and services as well as registered trademarks
• Within RioBrand's repository of brands,
brand owners can display brands that are available for sale, and
anyone interested in purchasing a brand can see a list of available
brands with full-colour brand images and details of the brand's
current owners, coverage and use.
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useful links
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Submit a brand
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User agreement
Six Continents PLC formerly Bass PLC added the company's
new logo and brand identities to RioBrand on the day of its launch.
The Global hospitality Group is using the RioBand service to create
widespread awareness for its new logo and provide additional protection
against trademark infringement.
BP's new logo was one of the first to
appear on RioBrand. "The RioBrand system will surely become
a key resource for searching and viewing brands worldwide. It differs
from formal national registries in several important respects: data
registration takes moments rather than years; it provides global
rather than national or regional visibility; and it can cope with
an exhaustive range of trademark types, including sounds and moving
images online. It should have an essential role to play in future
brand development and clearance programmes."
Bob Boad, Senior Trade Marks Adviser at BP
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